书名:Losing the SignalTheUntoldStoryBehindtheExtraordinaryRiseandSpectacularFallofBlackBerry
作者:JacquieMcNish/SeanSilcoff
译者:
ISBN:9781250060174
出版社:FlatironBooks
出版时间:2015-5-26
格式:epub/mobi/azw3/pdf
页数:288
豆瓣评分: 8.2
书籍简介:
In 2009, BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong? Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway. With unprecedented access to key players, senior executives, directors and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business school grad, Jim Balsillie. Together, they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world's fastest growing company internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google's entry in to mobile phones. Expertly told by acclaimed journalists, Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century.
作者简介:
JACQUIE MCNISH is a senior writer with the Globe and Mail and before that the Wall Street Journal. She has won seven National Newspaper Awards and is the author of three best-selling books, two of which won the National
Business Book award. She lives in Toronto with her husband and two sons.
SEAN SILCOFF is a business writer with the Globe and Mail and a two-time National Newspaper Award winner. He lives near Ottawa with his wife and three children.
书友短评:
@ Neo 我不是想看黑莓是如何失败的,我是想看它之前是如何成功的,因为iPhone就是把Mac缩进了手机里,任何传统手机制造商都无法与之竞争,只有互联网和软件公司(如谷歌和微软)和它在一个层面上。黑莓成功在于专注的解决了移动设备收发电子邮件的问题(有专有网络、同步收发、低数据流量、全实体键盘交互),有了黑莓手机的电子邮件变成了即时通讯,如果有先见之明,黑莓最好的归宿也不是做出ios或者安卓,而是做出WhatsApp,但它也做不成。降维打击就是这么恐怖。 @ zhifeige 我喜欢两种故事:新星的诞生,及巨星的陨落。简直是可以和 How the Mighty Fall 对照阅读。 @ Eric 讲述黑莓的兴衰史.非常唏嘘, 历史无数次证明被淘汰是那么突然和不可避免. @ 斯普特尼克YQ If the rise and fall of blackberry teaches us anything it is that the race of innovation has no finish line, and that winners and losers can change places in an instant.
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