Validating Product Ideas

书名:Validating Product IdeasThroughLeanUserResearch
作者:TomerSharon/NoamLamdan
译者:
ISBN:9781933820293
出版社:RosenfeldMedia
出版时间:2016-1-19
格式:epub/mobi/azw3/pdf
页数:344
豆瓣评分:

书籍简介:

Want to know what your users are thinking? If you're a product manager or developer, this book will help you learn the techniques for finding the answers to your most burning questions about your customers. With step-by-step guidance, Validating Product Ideas shows you how to tackle the research to build the best possible product.

作者简介:

Tomer is Head of User Experience at WeWork in New York City leading a team that designs work and living spaces, communities, and services around the world. Formerly a senior user experience researcher at Google Search, Tomer is the author of the book, Validating Product Ideas through Lean User Research (2016) and author of, It's Our Research: Getting stakeholder buy-in for user experience research projects (2012). He founded and led The Israeli Chapter of the User Experience Professionals Association and has been preaching and teaching UX at Google's LaunchPad program, a bootcamp for early-stage startups around the world, in conferences, and at Treehouse and General Assembly. Tomer holds a master's degree in Human Factors in Information Design from Bentley University in Waltham, MA. He is @tsharon on Twitter and Instagram.

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